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New Venture, B2B2C eCommerce, domestic and international sales, FDA/FTC compliance. Flagship brand “Wild Thera”.
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Category: Natural health/wellness, topical balms, creams, oils – organic & plant based ingredients.
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Manufacturing (in-house): FDA/FL State Inspections, Facility compliance, GMP guidelines, SOPs for raw material handling & storage, production protocols, laboratory controls, records and labeling.
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Sales Channels: Amazon 3 PL (US and International), Shopify (2 PL), Walmart.com, Sears.com, Kmart.com, Google Shopping and International Distribution.
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Domestic Marketing: Amazon PPC, SEO, Facebook Ads, Google Ads, YouTube, Mailchimp & Shopify.
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IP/Trademark: Created and maintained multiple trademarks with USPTO for overall brand and individual products.
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US Press: Buzzfeed, NY Mag, Blogs, Online reviewers, Kennedy Center Awards Gift Bags.
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International: Direct & distribution sales into Canada, Australia/NZ, EU, Middle East, India, China and LATAM.
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US B2B venture focused on CPG sales through distributors into global markets.
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Started EU B2B office to handle all EU transactions/banking, VAT, Euro currency, customs clearance and documentation.
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Categories: Foods/Beverages, Dietary Supplements, Cosmetics/Beauty/Skin care, Education software, Medical Equipment, Household products and more.
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Sales Channels: Online shopping (eCommerce), TV Ads/Commercials, Print, Radio & Retail.​
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Product Sourcing: Suppliers from all over the world – US, China, Italy, Korea, Mexico and more.
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Distribution network: Canada, Mexico/LATAM, Europe/Russia, MENA, APAC and AUS/NZ.
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Sales Channels: DRTV, Live Shopping, eCommerce, Pharmacies, C-Stores, Retail Chains, In-store demos and more
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Localization: Multilingual translation, editing and conversion of TV Ads, Web Ads, Radio & Print ads. Modifying and tailoring product/packaging to cater to local customs and norms.
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Payment/Logistics/Delivery: Invoicing and payment, product pickup at origin, international and cross-border freight, customs/import clearance and arrival at destination warehouse.
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Storage/Transport: MSDS (Material Safety Data Sheets) and Hazmat Paperwork for safe storage, handling and shipping.
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International Markets: Provided Certificates of Origin, Certificates of Free Sale, CMR Consignment notes (EU), Individual country registration (Ministry of Health) etc.
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US Export: Handled NAFTA Certificates of Origin, US Shipper Export Declaration and Certificate of Analysis from 3rd party labs to ensure strict quality standard.