Resume/CV

Experience and Impact

VP Business Development

Neve LLC

Jacksonville, FL

Health and wellness venture focused on B2B2C eCommerce, global product distribution, and international growth

Built and scaled a multi-million-dollar revenue operation from inception, owning the full sales lifecycle from lead generation and customer acquisition, through contract negotiation, close, and repeat business.
Developed and executed international sales and expansion strategies across North America, Europe, Asia-Pacific, Middle East and Latin America, establishing distributor and partner relationships in multiple new markets.
Led customer acquisition strategy across digital and direct channels, applying data and performance metrics to optimize pricing, conversion and revenue growth.
Managed complex, multi-stakeholder sales cycles involving suppliers, international partners, logistics providers, regulatory consultants and fulfillment vendors.
Collaborated cross-functionally with marketing, operations and product stakeholders to align go-to-market execution with revenue targets.
Oversaw eCommerce and digital sales operations, including Amazon Seller Central, Shopify, Walmart.com and direct-to-consumer storefronts.
Utilized analytical tools (Google Analytics, SEO, PPC, CRM) to inform forecasting, sales planning, and performance optimization.
Served as primary negotiator for distributor, reseller and partnership agreements, tailoring commercial terms to regional market requirements.
Ensured compliance with domestic and international regulations, label standards and export requirements.

Key Achievements

Scaled company from zero to sustained multi-million-dollar revenue with consistent profitability.
Improved operating margin by 30% through pricing optimization, cost control and supply chain efficiencies.

VP Business Development

Honeylife International LLC

Jacksonville, FL

Multinational startup focused on global B2B sales of consumer wellness products across regulated and emerging markets

Led international sales and business development initiatives across Europe, Asia, Latin America and the Middle East.
Launched the EU division, overseeing regulatory compliance, VAT registration, invoicing and regional sales operations.
Built and managed distributor and retailer partnerships, negotiating cross-border contracts and pricing structures tailored to diverse regulatory and economic environments.
Managed and mentored distributed sales and operations teams across the U.S. and Europe, establishing standardized sales processes and communication protocols
Represented company at international trade shows and industry events to generate pipeline and expand market intelligence
Partnered with product development to customize SKUs for regional market requirements.

Key Achievements

Built a profitable EU operation generating over 7 figures in annual revenues.
Expanded company reach to over a dozen international markets through strategic outreach and market-specific initiatives.

Director of Sales

Williams Worldwide TV

Santa Monica, CA

Global distributor of consumer products and media content through TV and retail channels

Initiated and secured new partnerships in Italy, Australia, and New Zealand, significantly expanding company sales footprint; increased sales and profits for products such as Miracle Blade Knife Set, Ultimate Chopper, and AbSwing by selling directly to the distributor and maximizing partnerships.
Delivered tailored presentations and negotiated complex distribution contracts to close high-impact deals with international partners.
Collaborated with internal product development teams to assess market viability and regional pricing strategies for all new offerings.
Identified and onboarded complementary product lines to enhance overall client offerings and boost revenue across accounts.
Managed client communications, expectations, and feedback to ensure long-term partnership success and reorders.

Key Achievements

Brought in a new Italian distributor who rapidly became one of the company’s top revenue generators.
Successfully opened the AUS/NZ market, resulting in a major revenue channel for the business.

Strategic B2B & B2C Selling

Global Market Expansion

International Sales/Distribution

MS Office (Word/Excel/PPT)

ZOOM

Product Lifecycle Management

Supply Chain Coordination

Teamwork & Collaboration

Google Suite

CRM - Salesforce

English (native)

Spanish (Intermediate)

Italian (Intermediate)

Hindi (Intermediate)

BACHELOR OF SCIENCE (B.Sc.) - COMPUTER SCIENCE

Simon Fraser University, Vancouver, Canada

BACHELOR OF ARTS (B.A.) - ITALIAN & INTERNATIONAL BUSINESS

Univeristy of Wisconsin - Madison, Madison, WI